[Get Answer ]-Co Branding Discussion

Question Description

Co-branding can be highly creative and may offer extraordinaryopportunities for marketers and consumers alike.  Would you agree? Research co-branding using the Internet and the Ashford Online Library. Discuss some examples of effective co-branding, and share links totheir web pages for your classmates to access.  Then, respond to thefollowing:
a. Why might two independent brands find co-branding beneficial for their overall marketing strategies?
b. What are the best conditions for a successful co-branding opportunity?
c. Speculate on an example involving two products thatare currently independent, but would likely benefit from co-branding. 
Explain your rationale.  Respond to at least two of your classmates’ postings.


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